Retail Sector

Consumer Electronics

A partner for the world’s leading brands, Softlogic’s extensive retail and distribution network have made it a natural choice for customers in Sri Lanka. Being the sole authorized distributor for Panasonic consumer electronics and home appliance products in the island, the company has an enviable range of various other international brands in its portfolio. Softlogic is also a distributor for world famous brand names such as Samsung, Candy, Russell Hobbs, Kelvinator, Midea, Apple over its own brands; Softlogic Maxmo and Softlogic LED TV.

From modest beginnings in 2006, Softlogic’s remarkable progress into becoming a consumer electronics retail giant – has been built with an uncompromising adherence to quality focusing on the goal to work seamlessly with channels such as the Retail and Corporate Sales whilst setting new benchmarks in customer service.