To be the most preferred and trusted product and service provider, delivering high quality solutions to corporates and retail customers so as to set new industry standards and enhance shareholder value.
Making the right decisions to increase returns on money invested. Employing and rewarding the best, to leverage market potential and become the most admired corporate in Sri Lanka.
We are the value drivers. Reliability, trust, constructive conservatism, esprit de corp and integrity are clichés. It is the clear unwavering guidance which defines the cultural context in which we work and interact with our business partners, our community and with each other. At Softlogic, this is a two-way process where employees are the backbone of Softlogic values and the community our corpus.
Through our High Performance Culture, Innovation, Integrity, Human Capital, Success, Accountability, Corporate Responsibility and Simplicity; we have created a transparent organizational culture where ideas flourish, people thrive and success prosper.
High performance culture
We perform. We are committed to a result-oriented and customer-centric culture where success is shared and celebrated across the Group. We place customers at the centre of our activities and we hold ourselves responsible to deliver what we promise in keeping with customer needs with a determination to excel and a commitment to action. A “can do” attitude has proven to be the key performance driver across Softlogic.
We innovate. We constantly challenge conventional wisdom and aim to create an exciting and innovative culture, stimulating out-of-the box thinking and developing innovative solutions for our customers. Our group-wide innovation contest is just one of the ways in which we promote this creativity.
Action speaks louder than words! We are self-effacing. But we act fairly, honestly and show respect and value all individuals for their diverse backgrounds, experiences, styles, approaches and ideas. We believe in ethics and transparency in all our dealings.
We nurture people and they are our most important asset. We benefit from the diversity of our business and our people by working together to achieve success with clear recognition, utilization, retention of good talent and appreciation of employee skills and talents. We treat all our staff with utmost respect and dignity, provide opportunities for career enhancement and cross fertilize for disciplined valour.
We succeed. We also ensure that the maximum return is provided to all stakeholders.
We are accountable. We take responsibility for our actions and results and keep promises and commitments. We embrace the belief that the element of accountability starts with “me”.
We have a fiduciary duty to our customers and business partners. We care for the community and the environment, delivering the maximum benefits of responsible business practices and take responsibility to protect them. At Softlogic, Corporate Responsibility goes beyond words where we strive to think and act as a good corporate citizen whilst supporting worthy causes and CSR projects.
Simplicity is the core value that expresses the personality and the style of Softlogic where simple value of “effectiveness” is embodied enabling us to deliver effective solutions and results to our customers. It is also a company philosophy – having simple processes, procedures and activities in place to take decisions quickly and rapidly transform ideas into fruitful results.
Whilst integrating our tradition of unyielding trust and relationship with our stakeholders, we possess the flexibility and dynamism required to adapt to increasingly changing markets. Our spirit comes from rare tenacity and dynamism, a Group seeking to be the market leader while seizing opportunities so that new frontiers open for greater rewards.